Give Your Exhibitors 8 More Hours of Exhibit Time Each Day with Lead Retrieval

A man walks into a bar at the National Widget Association Annual Trade Show. He sidles up to the bar, orders a drink and gets comfortable. Soon a fellow standing next to him engages him in conversation about the ballgame on TV. The first fellow, Charlie, mentions that he is here for the NWA show. “Me, too”, the second man, Al replies.

The two share some baseball stories. Charlie mentions that he is exhibiting his company’s new Evergreen Wireless Widget, or EWW. “No kidding”, says Al. “I’ll have to drop by your booth. I’m in the market for green wireless widgets.”

Will Al remember to stop by Charlie’s exhibit the following day? If she does not, what a wasted opportunity for Charlie.

Let’s go back to the point where Al says “I’ll have to drop by your booth. I’m in the market for green wireless widgets.”

With that, Charlie reaches into his jacket pocket and withdraws his Leads2Go lead retrieval handheld. He turns on the display and voila, there are his products displayed in a colorful video.

“See, Al, here is our newest widget. And let me show you a PowerPoint that outlines its features and benefits. Want to see how much you can save? Look at this spreadsheet with my prices.” Al is impressed, but that’s a lot of information to remember. “Charlie, can you send me information on this?” “Al, I can give you everything I just showed you.” With that, Charlie pops out the Leads2Go SD card and hands it to Al. “Just put that in your computer when you get back to your office. Everything is right there.”

Give your exhibitors more exhibit time for their money. Give them Leads2Go to capture leads (on and off the floor) and to maximize their selling time.

Go to Bartizan.com for a FREE white paper, Trade Show Exhibitor Survival Guide. Learn how exhibitors view attendees and how they handle the difficult and often frustrating process of separating attendees that are merely curious from those that represent qualified sales opportunities.

Bartizan Introduces Motorola MC50 & Motorola MC70 for Rent or Sale

Bartizan Connects is now offering Motorola Symbol MC70 for sale and for those with a temporary need, the MC50 Handheld Mobile Computers are available to lease on a short term or long term basis.

Bartizan Lead Retrieval products include the EXPO Ultra, Leads2Go, RealTimer and the Motorola MC50 and Motorola MC70 mobile computers. The MC50 and MC70 mobile computers are simple to navigate and are a great tool for many industries that involve inventory work and data retrieval or processing. They are ideal for Retail, Hospitality, Healthcare, Sales Automation, and Field Services and allow users to select the features best suited their business. The Motorola MC50 and Motorola MC70 can be used at concerts for ticket scanning, sporting events, promotional events and trade shows. Workers in the warehouse, on the delivery route, on the retail floor taking inventory, or in a hospital will see new levels of productivity, enhanced business efficiency and organization with these devices.

The small, lightweight MC50 and MC70 mobile computers have capabilities such as wireless, smart battery, management, security, data capture and voice over IP (VoIP).

“This equipment is perfect if you are looking to go mobile with your sales crew or inventory management. They offer warehouse-style data collection, route sales management and provides on -the-go pharmaceutical sales representatives with a tool that puts the capabilities of a desktop, cell phone and beeper right into their hands,” said Elizabeth Mazei, executive vice president & COO, Bartizan Connects.

All Bartizan equipment is covered by warranty. For additional information on rental or purchase call 800.899.2278.

Bartizan offers innovative and affordable lead retrieval solutions for event organizers. We've helped millions of customers form relationships and exchange information at trade shows. We have also helped thousands of show organizers increase exhibitor attendance and participation at their events. Bartizan Connects and its partners are full service offering registration, badge production, lead retrieval and management, session tracking and access control.

The MC50 and MC70 are excellent devices if you are looking to go mobile with your sales crew or inventory management. The small, lightweight mobile computers have capabilities such as wireless, smart battery, management, security, data capture and voice over IP (VoIP). The MC70 has the added feature of delivering true anywhere, anytime wireless WAN/LAN/PAN voice and data communications, including superior voice functionality, advanced data capture and the power to run nearly any application for data collection and real time transactions.

Trade Show Exhibitors: What do you do with all of those leads?

Trade Show Exhibitors: learn what to do with all of those leads you gathered at your show.

Preparation, execution and above all lead follow-up are the elements that will assure that you will realize a substantial return on investment. Using your Lead Retrieval Equipment correctly won't hurt either...More below.

Click Here for the whitepaper:

Click Here for the Slideshow:

Attendees: The Driving Force in Trade shows

When the notorious criminal of the 1930s, Willie Sutton, was asked why he robbed banks, he replied, "That’s where the money is". If asked why they focus their efforts on exhibitors and sponsors, trade show organizers would likely give a similar answer. But would it be entirely accurate?

If the "right attendees" have not shown up in the past, it is unlikely that you will be able to convince exhibitors and sponsors of the wisdom of participating in your event.

What do you need to convince them? Empirical data, not anecdotal evidence. And the data better be more than mere numbers ("We had 30,000 attendees from 35 states…"). No, exhibitors and sponsors want to know who, when, where and why. Who attended?: job title, company affiliation, purchasing authority. When did they attend?: The first day? The last? For 2 hours? For 2 days? Where did they visit?: Which exhibits, seminars, and sponsored events? Why did they attend?: To learn about products? To buy products? To attend educational seminars and if so, which ones? To meet their peers?

Bring in the attendees and exhibitors and sponsors will follow. Build your compelling case to present to exhibitors and sponsors. Read the document: How can Bartizan help my exhibitors and me be more effective? This document will give you hard facts and examples for selling-up the benefits of lead retrieval. Download at http://www.bartizan.com/

Trade show Attendees and Exhibitors: Nurture your Connections After the Show

Do you wish to extend the life of your trade show interactions? We all know the great benefits of exhibiting and attending trade shows, but here are just a few:

-Bring Buyers and Sellers together

-Form relationships, Exchange information

-Discuss issues in real time

-Form Alliances, Partnerships

-Develop New Ventures, make deals

-Achieve goals like never before

-Scope out the competition and decide, “Hey, we can do that too!”

-Compete with the big guys

-Gain competitive advantage

-Build Trust, in person

-Meet “older” people who get a kick out of helping young people out

In today's fast-paced digital world, face-to-face interactions are more important than ever. As a response to the tradeshow attendees and exhibitors wish to stay connected after the tradeshow is over, Bartizan developed this networking service as an easy way to stay connected after the show - - tell us what you think. We think it will help customers form relationships and exchange information and also help show organizers increase exhibitor attendance and participation at their events.

This new and powerful post-trade show networking service is called: My Tradeshow Connections. This free service for trade show attendees allows them to follow up on exhibitors using an innovative software application that compiles attendee booth visits and exhibitor contact information. Trade show attendees who have their badges scanned at booths with a Bartizan lead retrieval device get free post show access to the list of the exhibitors they visited at the show. This listing will compile information they've gathered at the trade show to help them make strategic buying decisions.

“We've helped millions of customers form relationships and exchange information. We have also helped thousands of show organizers increase exhibitor attendance and participation at their events. This directory is an easy way to stay connected after the show is over,” said Elizabeth Mazei, executive vice president & COO, Bartizan Connects.

Attendees can take advantage of this interactive listing immediately following the show. After the show, Bartizan sends an email invitation to attendees to access My Tradeshow Connections. Attendees then click the link in their email invitation to access the information on a password protected website. Contact Bartizan for more information on this service as well Bartizan registration, badge production, lead retrieval and management, session tracking and access control.

2009 Trade Show Super Heroes

Heroes? Not at AIG. Not at Merrill Lynch. Not at GM.

You might want to start looking for business heroes by looking at WEPCO Plastics of Middlefield, Connecticut.

Wally Parmelee, President of WEPCO, not only knows a thing or two about custom plastic injection molding, he knows a lot about business, including how to operate when the going gets tough. When the going gets tough, Wally Parmelee gets going.

When asked if he is reducing his level of trade show participation because of the recession, Wally responded, “I’m increasing the number of trade shows where we exhibit in 2009.” He recounted that after 9-11 he did cut back on WEPCO’s trade show participation, for which he paid dearly. This year WEPCO is exhibiting at seven trade shows, up from five in 2008. Wally explains that he can generally count on picking up one or two new customers at every trade show. In his business, that can mean very significant revenue. He points out that in addition to garnering new business, a trade show is a very efficient means of meeting up with current customers.

When asked for a memorable trade show success story, Wally said, “That’s easy. Following our very first trade show in Marlboro, Massachusetts 27 years ago, we received orders for 47 new molds within four weeks after the show.” To put things in perspective, the plastic injection molds that Wally produces for his customers cost from the low five-figures up into six-figures. Each one is used to produce tens or hundreds of thousands of plastic parts for those same customers.

Speaking of perspective, one more point of interest. The U.S. plastic injection molding business has been battered by Chinese competition, Despite overseas competition and a recession here at home, WEPCO has prospered through face-to-face trade show marketing and providing service that overseas competitors cannot match. Wally Parmelee is an American business hero.

Exhibitors can get the most of trade shows and improve their return on investment by capturing, tracking, and qualifying each potential lead generated on the show floor. Bartizan Lead Retrieval has brought buyers and sellers together for nearly 40 years.

Great Coupons Available for Bartizan Lead Retrieval

Do you like free stuff? We thought so. Well, if you are in charge of planning tradeshows, conferences or expos, you'll want to pay attention to this post. There are three new offers available for tradeshow organizers. You can find the coupons here on Google's coupon page.


These coupons never expire. Here is a breakdown of the offers:

• $50 Amazon Gift Certificate with Trade Show Lead Retrieval
  Get a $50 Amazon Gift Card. Mention offer code 'Amazon' to receive a $50 Amazon Gift Card with Order. Your order refers to selecting Bartizan as the vendor of Lead Retrieval rentals to exhibitors.
  Offer Code: AMAZON
  Never Expires
  
  Free Session Tracking with Lead Retrieval Order
  When you choose Bartizan as your supplier of Lead Retrieval to your exhibitors. Mention Session with order to get free session tracking for your show.
  Offer Code: SESSION
  Never Expires
  
  Free Badge Stock with Lead Retrieval Order
  Mention Code 'Badge' to receive free badge stock at your next event, when Bartizan is chosen as the supplier of Lead Retrieval to exhibitors.
  Offer code: BADGE
  Never Expires

Enjoy these coupons and please feel free, as always, to share your comments and insight into the wonderful world of Lead Retrieval.