Wednesday, December 1, 2010

Bartizan Lead Retrieval Exhibiting at Upcoming 2010 Expo! Expo! IAEE's Annual Meeting & Exhibition in New Orleans

Bartizan will demo the popular iLeads Mobile App, now available for Android phones.

Bartizan will debut the Android version of the iLeads app at the premier conference for event professionals on December 7-9, 2010 in New Orleans, LA. The event attracts an average audience of 2,500 exhibition and event managers from around the world. Bartizan will be giving product demonstrations of the iLeads app at Bartizan’s booth 1101.

“With this latest release on Android, the majority of smart phone users globally will now be able to experience the benefits of iLeads,” said Lew Hoff, president, Bartizan Connects.

The Android version of iLeads will contain exactly all of the functionality of iLeads for the iPhone. Using the iLeads app, exhibitors can capture, qualify and manage tradeshow leads anywhere with the iPhone, iPad, iPod touch and Android phones. Exhibitors can follow up instantly with tradeshow leads gathered with a text, email or phone call and send updates right from the tradeshow floor to headquarters, customers and prospects

“We are thrilled to be exhibiting at Expo! Expo! Exhibiting is an easy way to stay connected with our customers and meet new prospects,” said Elizabeth Mazei, executive vice president & COO, Bartizan Connects.

Visitors of Bartizan’s booth will be able to view product demonstrations of iLeads, Bartizan’s first-of-its-kind Mobile App for tradeshow lead retrieval now available for Android phones.

The Android application is expected to be available for free download via Android Market the first quarter of 2011. Currently, iLeads is being developed for Blackberry phones and will be available the 2nd quarter of 2011.

Wednesday, November 17, 2010

Tradeshow Organizer Survival Guide

Check out this SlideShare Presentation:

Slides Now Available for free, Tradeshow Organizer Survival Guide

Our webinar was very well attended yesterday, but for those who missed it, we have made the slides available for you here:



http://tinyurl.com/TradeshowOrganizer

Learn how our surveyed show organizers handling the difficult economic times, and how they see the future of trade shows moving forward. We also offer suggestions for improving your tradeshow technology, marketing and pr and social media efforts.

Tuesday, November 2, 2010

Bartizan Presents a Free Webinar: Trade Show Organizer Survival Guide

Lead retrieval provider Bartizan Connects today announced details of an upcoming webinar, “Trade Show Organizer Survival Guide,” a 10 minute lunchtime session. The live webinar is hosted by Bartizan’s president, Lew Hoff. Post webinar, attendees will also receive the informative slides from the day’s educational session. For more information about this webinar or to register, please visit: http://tinyurl.com/SurvivalGuide2010

There’s no doubt about it: Trade show organizers have a rocky road in front of them. This webinar details how the surveyed show organizers are handling difficult economic times, and how they see the future of trade shows moving forward. As pressure on show management intensifies to do more with less, this live webinar explores the ways in which event planners can be innovative but still increase efficiency and optimize productivity.

The webinar is based on the results of the 2010 Bartizan sponsored surveys that filled nearly 500 pages of transcripts and was developed into a whitepaper. Using this invaluable data, alongside recent research from CEIR, Tradeshow Week, research organization MAYA, and the International Association of Exhibitions and Events, the Trade Show Organizers’ Survival Guide highlights key points for trade show organizers to keep in mind as they plan and market shows in today’s difficult times, and in tomorrow’s better days.

The webinar focuses on four factors:

1. The impact of the current downturn on trade shows and their organizers.
2. The use of technology to manage, promote and support those shows.
3. The changed and changing face of marketing.
4. Keys to success moving forward.

Hosted by Bartizan’s president, Lew Hoff, learn what show organizer’s are doing to get exhibitors to buy booth space, keep them happy and coming back year after year. You’ll also learn how technology is affecting everything they do.

- Trade Show Organizer Survival Guide
- Date: Tue, Nov 16, 2010
- Time: 12:00 PM - 12:15 PM EDT
- Presented by: Lew Hoff, Bartizan Lead Retrieval president
- Cost: Free

Register here: http://tinyurl.com/SurvivalGuide2010

Thursday, October 7, 2010

Bartizan to Present Free Webinar on Top 10 Reasons for Not Getting Sales at Trade Shows - Exhibitor News Network (ENN)

Bartizan to Present Free Webinar on Top 10 Reasons for Not Getting Sales at Trade Shows - Exhibitor News Network (ENN)

Bartizan presents Free Webinar: Top 10 Reasons for not Getting Sales at Trade Shows

Bartizan Connects today announced details of an upcoming webinar, “Top 10 Reasons for not Getting Sales at Trade Shows,” a 10 minute lunchtime session. The live webinar promises to be brief, content rich and interactive it is hosted by Bartizan’s president, Lew Hoff.


Post webinar, attendees will also receive the informative slides from the day’s educational session. For more information about this webinar or to register, please visit: http://tinyurl.com/2ud5y95

This webinar will:

  • Review the way attendees are shopping at trade shows.
  • Recap the latest trends in mobile adoption at trade shows, and look at some examples of how smart marketers are catering to attendees with trade show mobile solutions.
  • Give some practical advice on how to successfully adopt and deploy new strategies at your booth.
  • Cover time tested industry intelligence so exhibitors can improve their effectiveness and ROI.


From not doing preshow marketing to simply not having good booth staff - you'll learn the top ten reasons why exhibitors don't make sales at trade shows. This webinar will teach you the best trade show exhibitor practices.

Top 10 Reasons for not Getting Sales at Trade Shows

Date: Wednesday, October 13, 2010
Time: 12:00 PM - 12:15 PM EDT
Presented by: Lew Hoff, Bartizan Lead Retrieval president
Cost: Free

Register here: http://tinyurl.com/2ud5y95

Tuesday, August 10, 2010

Bartizan Lead Retrieval Exhibiting at Upcoming ASAE & The Center's Annual Meeting & Expo in Los Angeles

Trade show industry's ground-breaking app lets exhibitors capture, qualify and manage leads anywhere.

Bartizan Connects is set to exhibit at the upcoming 2010 ASAE & The Center's Annual Meeting & Expo in Los Angeles, California. Bartizan will be exhibiting and giving product demonstrations of the iLeads app at Bartizan's booth 115 on Sunday, August 22nd from 10:00 a.m. - 3:00 p.m. and August 23rd from 10:00 a.m. - 1:30 p.m.



We are thrilled to be exhibiting at the ASAE & The Center’s Annual Meeting. We are excited to get industry insiders' feedback regarding our breakthrough app, iLeads. iLeads is the industry’s first lead retrieval app and it's a new and better way to serve our customers.

Trade show organizers, attendees and exhibitors across a range of industries and show profiles, plus Bartizan's focus groups, have all made it clear: exhibitors like lead retrieval but dislike many aspects of traditional lead retrieval. Unlike traditional lead retrieval, iLeads makes adding notes and qualifiers easier than ever. This helps exhibitors identify their best prospects during and after the show. There is no barcode required, eliminating common barcode headaches.

iLeads is a new and better way to collect data and exchange information. It is the most cost effective and easiest to use lead retrieval product available to exhibitors.

With this ground-breaking app, exhibitors can capture, qualify and manage tradeshow leads anywhere - on the show floor, at the airport or even at dinner. They can also quickly attach notes to leads. With the iPhone, iPod touch or iPad, exhibitors can follow up instantly with trade show leads gathered with a text, email or phone call, and send updates right from the tradeshow floor to headquarters, customers and prospects. Exhibitors can also check out lead profiles on Google, LinkedIn, Twitter and Facebook.

The application is available now for free download and test drive at the iTunes store. To download the iLeads iPhone App, iPhone, iPod Touch and iPad users may go to the Apple App Store within iTunes and search for 'iLeads.' To test and see how easy iLeads is to use: simply launch the app and enter event access code: 1006. Then click on the event and enter test badge number: 8188.

Thursday, July 29, 2010

Free Live 10 Minute Webinar: Top 5 Ways the iPad can be used at Trade shows


Bartizan is hosting a Free Live 10 Minute Webinar: Top 5 Ways the iPad can be used at Trade shows on August 31st at 12 noon eastern time. Register here: http://tinyurl.com/36w88dc


Date: Tuesday, August 31st

Time: 12 pm Eastern Time

Run Time: 10 mins

Presented by: Lew Hoff, Bartizan Lead Retrieval president

Cost: Free

What you’ll learn:
Why you NEED an iPad if you are in the trade show business. The iPad will change the way that we experience and participate in events. There is no better device to consume content and trade shows have never been more content rich than they are today. Sign up today for our free 10 minute webinar to learn how you can use the iPad at your shows as a show organizer, exhibitor or an attendee! Hosted by Lew Hoff, Bartizan's president.

Wednesday, July 21, 2010

Bartizan Wins “Breakthrough” Industry Award for iLeads Lead Retrieval Mobile App for iPhone, iPod touch and iPad

Bartizan’s iLeads, the first-of-its-kind iPhone App for tradeshow lead retrieval, debuted in April and has already had a quantifiable, industry-wide impact. Though only four months on the market, iLeads has been honored with the “Breakthrough Award” from the Trade Show Exhibitors Association (TSEA). This prestigious award recognizes Bartizan’s innovation and excellence in the pioneering and launch of the industry’s first lead retrieval app. The Breakthrough Award was presented to Bartizan on July 15, 2010 at TS2, the exhibition for exhibit and event professionals held at the Boston Convention and Exhibition Center in Boston, Massachusetts.

At this year’s show, 28 new products and services introduced to the industry during the last year were up for the award. The 2010 Breakthrough Award recognizes the latest innovations hitting the exhibit and event industry. A panel of industry judges reviewed all entries and their votes were tallied along with the votes of all show attendees to determine the Breakthrough Award winner.

“The fact that iLeads was voted the 2010 TS2 Breakthrough Award winner reflects the importance of gathering qualified leads at tradeshows in a more simplified way. We are honored to be chosen by our colleagues in the business – this makes the award more important to us,” said Lew Hoff, president, Bartizan Connects. “Our team wakes up every day excited by what we do. Innovation drives our business,”

The competition’s judges praised iLeads because unlike traditional lead retrieval equipment that uses barcode scanner technology, iLeads runs on the iPhone, iPod touch and iPad. This breakthrough to existing lead retrieval systems makes it easy to add notes, surveys, photos and qualifiers to leads collected at trade shows, making the leads more valuable for sales.

Using iLeads, event organizers, registration contractors and exhibitors will find that much of the unproductive work and extraneous costs normally associated with lead retrieval disappears. These include shipping costs, on-site training and distribution, equipment maintenance and the need for specialized bar codes.

With iLeads, exhibitors also are no longer tethered to a table, booth or even the trade show floor. Now, efficient and effective lead retrieval goes wherever an iPhone, iPod Touch or iPad can go. Combined with the most popular business and social networking apps, iLeads has become the starting point for a powerful, integrated lead generation and follow-up system.

To capture an attendee’s data, users simply enter the unique number printed on each badge – and the record is quickly and easily captured. This data is wirelessly uploaded to each exhibitor’s secure LeadsLightning.com account. If exhibitors do not own iPhone, iPod Touch or iPad devices, they may rent or purchase an iPod Touch with the iLeads app pre-installed.

“The iLeads app has had a huge impact on trade shows,” said Elizabeth Mazei, executive vice president & COO, Bartizan Connects. “At Bartizan, our research and customer surveys tell us that most exhibitors, when using traditional lead retrieval terminals, fail to enhance their leads by adding information, such as qualifiers and notes. With the introduction of iLeads this past April, a much different picture emerged. More than half of all leads now contain notes and qualifiers. At our very first iLeads event, nearly 80 percent of the leads gathered had notes attached to them. In the trade show business, that’s a game changer.”

To download the iLeads iPhone app, users of Apple’s iPhone, iPod touch and iPad may go to the Apple App Store within iTunes and search for 'iLeads.' To test the app and see how easy iLeads is to use, simply launch the app and enter event access code 1006. Then click on the event and enter test badge number 8188.

Wednesday, July 7, 2010

New LinkedIn Poll Results Show Exhibitors Want Better Lead Retrieval


Trade show organizers, attendees and exhibitors across a range of industries and show profiles, plus Bartizan's focus groups, have all made it clear: exhibitors like lead retrieval but dislike many aspects of traditional lead retrieval. Bartizan's recent LinkedIn poll asked exhibitors their biggest pet peeves about lead retrieval. Of the received since June 9, 2010, the poll found that the top difficulty, with 36 percent of the responses, was the ability to identify best prospects. Second was the difficulty adding notes (20 percent) and third was scanning the bar codes on badges (19 percent). Unlike traditional lead retrieval, iLeads makes adding notes and qualifiers easier than ever. This helps exhibitors identify their best prospects during and after the show. There is no barcode required, eliminating common barcode headaches.

iLeads is a new and better way to collect data and exchange information. It is the most cost effective and easiest to use lead retrieval product available to exhibitors.
With this ground-breaking app, exhibitors can capture, qualify and manage tradeshow leads anywhere - on the show floor, at the airport or even at dinner. They can also quickly attach notes to leads. With the iPhone, iPod touch or iPad, exhibitors can follow up instantly with trade show leads gathered with a text, email or phone call, and send updates right from the tradeshow floor to headquarters, customers and prospects. Exhibitors can also check out lead profiles on Google, LinkedIn, Twitter and Facebook.


The application is available now for free download and test drive at the iTunes store. To download the iLeads iPhone App, iPhone, iPod Touch and iPad users may go to the Apple App Store within iTunes and search for 'iLeads.' To test and see how easy iLeads is to use: simply launch the app and enter event access code: 1006. Then click on the event and enter test badge number: 8188.

Wednesday, June 30, 2010

iLeads Lead Retrieval App New Video Tutorials

These new video tutorials highlight this revolutionary, easy and fun new lead retrieval system.

Unlike traditional lead retrieval equipment that uses barcode technology, iLeads runs on the iPhone, iPod touch and iPad. This breakthrough to existing lead retrieval systems makes it easy to add notes, surveys, photos and qualifiers to leads collected at trade shows, making the leads more valuable for sales.

Bartizan debuted iLeads to trade show exhibitors with resounding success at the 5th International Cloud Expo in NYC. An unprecedented 90 percent of Cloud Expo's exhibitors utilized the app to collect their leads. Typical lead retrieval system use is low, hovering around 30 percent. This significant boost in exhibitor adoption to 90 percent illustrates the excitement and interest from show organizers and exhibitors for the latest and very best in lead retrieval.

With the introduction of iLeads, all event participants will experience substantially lower operating costs – no shipping, no on-site techs, no training, and equipment maintenance costs are eliminated. iLeads does not require a bar-coded badge, saving time and money and eliminating common barcode complications.


iLeads was created with consideration for the future and resource efficiency. No shipping means no fuel, but that is just the start of iLeads' greening of lead retrieval. Neither the iPhone, iPod touch or iPad require external power. All collected information is available on the Web. There is no need to print it on paper. No technical staff is required to be on hand Linkto distribute and collect equipment and to train exhibitors. This translates into a reduction in fuel used to move people around and less paperwork generated.

Monday, June 21, 2010

iLeads Lead Retrieval Reveiws on App Store


The first few reviews are in on the revolutionary iLeads App for tradeshow lead retrieval. If you have experience with the App – click here to write your own review.

For a free, demo account: Click Here

iLeads takes the hassle out of lead retrieval. Download the free iLeads app now. Try the demo. If you are an exhibitor and your shows don’t offer iLeads, send us the name of the event and the name of the show organizer to: wewantileads@bartizan.com

Thursday, June 3, 2010

How important is it to add qualifiers, survey questions and notes to trade show leads?

We want your opinion! Last week on our LinkedIn discussion group: iLeads: Trade show Lead Retrieval App Fan Page - I posed the question: How important is it to add qualifiers, survey questions and notes to trade show leads?


You see, at Bartizan we have found that most exhibitors, when using our traditional lead retrieval terminals, fail to enhance their leads by adding information, such as qualifiers and notes. With the introduction of iLeads in April, a much different picture emerged. More than half of all leads contain notes and qualifiers. At one event the figure was close to 80 percent.
I was surprised by how many people had a strong opinion on trade show lead qualification. We received 17 comments; here are some of the highlights:

Richard Erschik, Speaker/Educator/Consultant said: “Having processed more than 1,000,000 leads for exhibitors over 22+ years of time we found that it didn't matter if a lead had questions, answers or directions to the prospect's door - lead "follow-up" rates didn't improve.”

Fred Tremblay, Leaders in trade show lead management solutions said: “How important is it to add qualifiers, survey questions and notes to trade show leads? The short answer is “very important” especially for qualifiers. To better understand why just look at what is happening in the broader world of marketing and lead generation. The goal for marketing is to send leads to sales only when they are “READY” and since sales knows that they will not waste their time chasing unqualified leads, they are more than excited about getting them."

"The idea that you can collect a few hundred badge swipes at a trade show and sales will jump all over them is naive. It never happens, especially when the rest of the lead generation process is focused on qualification."

"While adding custom qualifiers to the scanned badge data is a step forward, collecting qualification data does not solve all of the problems with trade show leads."

Steven Shatsoff , Senior Vice President at SmartSource Computer & AV Rentals said: “What ever happened to sales management? The purpose of exhibiting at a show is to increase your business. The more qualified the opportunity the better the opportunity. The problem is as Lew states, what information you gather and how you gather it (qualified discussion) rather than booth goodies which bombard your sales force with worthless information leading to frustrating follow-up. It is incumbent on sales management to easily gather the information, qualified and as complete as possible, and disseminate and manage the data AND the sales follow-up”

Karl Becker, COO at NewLeads Inc. said: “If leads are qualified, your sales team knows a lot more about the new lead, when they pick up the phone and call them after the show. To sum this up: Either qualify your new leads by asking "sales" related questions; while you have a "face-to-face" conversation, or don't bother exhibiting!”

We want to know your opinion; do you think it’s important to send qualified leads to sales? Do you have success with just a mailing list? Let us know your thoughts, join in on our Linked In discussion here or post your comments below to our blog.

Tuesday, June 1, 2010

Coffee Shop as an Exhibit

Every business needs qualified leads. Trade shows are an effective, efficient venue for lead retrieval, of course, but if you look around, you will see other examples of how businesses generate leads through face-to-face marketing.

I live in Manhattan. People who don’t live in New York City think of it as a big, impersonal place, but the fact is, New York City consists of dozens of neighborhoods, each with its distinct character. Each neighborhood, in turn, consists of blocks, each with its own characters (residents). Using trade show parlance, think of each resident as an attendee and each merchant in the neighborhood as an exhibitor.

My particular block has just two merchants, each at its westernmost end. One of the two merchants is the Mansion Coffee Shop. My guess is that it is probably the most successful coffee shop in Manhattan, which is saying something since there are some 19,000 restaurants in New York City, of which at least 1,500 are coffee shops.

Why is The Mansion so successful? The owner, Phil Phillips, is a master marketer. My guess is that Phil prefers to be known as a restaurateur, but as excellent as his food is, to my mind what sets him apart is his marketing ability. You only have to walk by The Mansion to know the season or holiday being celebrated. The windows are painted with images that convey the spirit of the occasion. Often there are decorations on the adjacent sidewalks, as well – pumpkins, haystacks, decorated Christmas trees, American flags, Valentine hearts – my words can’t do it justice. On New Years Eve Phil has his own version of a hospitality suite. He throws a formal party, complete with Champagne, for his customers – on the house.

What really sets Phil and The Mansion apart is that he knows darn near every resident on the block, no small feat since most of the buildings lining the street are 20 stories tall or more. Not only does he address each either by name or by some honorific, such as “doctor”, “judge”, or “counselor”, but he has “qualified” them. That is, he knows something of their personal history and their likes and dislikes.

Phil will point to an apartment across the street and relate that Margaret Truman used to live there. When she came in to the Mansion she would order such and such. As a passerby ambles past us as we chat, Phil will relate that he is a professor at Columbia. And the young woman that gives him a wave? An actress in a Broadway show.

What if each of us, as trade show exhibitors, took the same pains with our booths and made as much effort as Phil Phillips does to know our prospects and customers? The effort certainly pays off for Phil. His place is busy from 7:00 am until at least 10:00 in the evening, later on weekends. At a trade show, we should be engaged beyond the exhibit hours. Phil has a 365-day challenge. At any given trade show, we as exhibitors typically only have a 72 hour challenge.

If a coffee shop can be made to stand out, why not your exhibit at your next trade show?

Monday, April 12, 2010

Bartizan’s iLeads Mobile App Now Available on Apple iPad


New iPad Platform Offers Exhibitors First-Of-Its-Kind Lead Retrieval For Collecting Leads at Tradeshows.


Bartizan Connects is pleased to announce that iLeads, the new iPhone and iPod touch App for tradeshow lead retrieval, is now available for Apple’s iPad.

The iPad’s touch screen, advanced capabilities, vivid LED-backlit IPS display and expansive onscreen keyboard are perfect as a self-service kiosk for lead retrieval, surveys and product demos. Exhibitors will find that the iPad enhances their trade show experience. Certainly for shows over the next few months exhibitors will attract attention just by having an iPad running iLeads in their booth.

iLeads is a totally new way to collect and manage tradeshow leads. It is cost effective and easy to use. To start, iLeads offers substantially lower operating costs for show managers – no shipping, on-site techs, electrical hook ups or training, and equipment maintenance costs are eliminated. iLeads does not require a bar-coded badge, saving time and money for organizers and eliminating common barcode complications. iLeads requires only a simple number to be placed on attendee badges. At the end of the show, there is no need for equipment pick-up and return and there are never too few or too many terminals available to exhibitors.

“Apple’s superior interface works for off-the-floor lead capture – and follow-up is enhanced by iPad’s capabilities. Since no on-site technical support staff is needed, iLeads is a better solution for shows with no budget for lead retrieval,” said Lew Hoff, president, Bartizan Connects.

On April 3, 2010, Apple launched the iPad, providing consumers and businesses a new platform to stay connected and informed. With iPad’s web browsing capabilities, exhibitors using iLeads may follow up instantly with tradeshow leads they’ve gathered with a text, email or phone call – and send updates right from the trade show floor back to headquarters, customers and prospects. Exhibitors may also check out lead profiles on Google, LinkedIn, Twitter and Facebook.

“iLeads takes the hassle out of lead retrieval. Download the free iLeads app now from iTunes and try the demo version,” said Elizabeth Mazei, executive vice president & COO, Bartizan Connects. “If you’re an exhibitor and your shows don't offer iLeads, send us the name of the event and the name of the show organizer to our rapid-response iLeads email: wewantileads@bartizan.com. We will let the organizer know of your interest.”

According to Mazei, the benefits go beyond efficiency. “With the introduction of this app, we have made lead retrieval more cost effective, easier to use…even fun.”

To download the iLeads iPhone App, go to the Apple App Store within iTunes and search for 'iLeads'. To test and see how easy it is to use: simply launch the App and enter event access code: 1006, click on the event, then enter test badge number: 8188.

Tuesday, March 30, 2010

iLeads iPhone App for tradeshow lead retrieval featured in Expo Magazine What's New in Technology


A new app, iLeads allows exhibitors to collect trade show leads using an iPhone or iPod Touch. It is also featured in this week's edition of featured in Expo Magazine's What's New in Technology.


iLeads is now available on the iTunes store – check it out: http://tinyurl.com/yeselwt
To see how easy it is to use: launch the app and enter event access code: 1006, click on the event and enter new lead badge number: 8188

Friday, March 26, 2010

iLeads Lead Retrieval App Now Available on iTunes


iLeads is now available on the iTunes store – check it out: http://tinyurl.com/yeselwt


To see how easy it is to use: launch the app and enter event access code: 1006, click on the event and enter new lead badge number: 8188


This new app, iLeads allows exhibitors to collect trade show leads using an iPhone or iPod Touch. It is also featured in this week's edition of Tradeshow Week.


iLeads offers substantially lower operating costs for show managers – no shipping, no on-site techs, no training, and equipment maintenance costs are eliminated. Some event organizers do not offer lead retrieval because of the complexity and cost involved in producing 2-D bar code badges. iLeads does not require a bar-coded badge, saving time and money for organizers and eliminating common barcode complications. iLeads requires only a simple number to be placed on attendee badges.


There are other benefits - terminal availability is not an issue. There are never too many terminals on hand, never too few. Even if an exhibitor decides at the last moment to use lead retrieval, he can purchase an iPod Touch for about $200 at a local electronics retailer.

Also sign up for the brief (10 minutes) demo webinar on April 9th. You'll have a chance to learn about iLeads directly from Bartizan's president, Lew Hoff.


  • Reserve your spot now: http://tinyurl.com/ylx4qm9

  • Time: 2 pm (New York, ET)

  • Date: Friday, April 9th

  • Run Time: 10 mins

  • Presented by: Lew Hoff, Bartizan Lead Retrieval president

Tuesday, February 23, 2010

iLeads Webinar Highlights a New and Better Way to Collect Trade show Leads


Bartizan's iLeads will be introduced nationwide at events starting April 1st. Bartizan expects it to become widely available this spring and to become the trade show standard.

They are offering a Free Live Webinar: iLeads Lead Retrieval App Overview Fri, Mar 12.

Here is the webinar's description:

It’s live, brief, and interactive and you’ll have a chance to learn about iLeads directly from Bartizan’s president, Lew Hoff. You’ll quickly see first-hand how iLeads offers the best price, performance, and the most complete lead retrieval solution to improve trade show results.

Overview Demo: iLeads Lead Retrieval App
Date:
Friday, March 12th
Time: 2pm (New York, GMT-05:00)
Run Time: 15-20 minutes
Presented by: Lew Hoff, Bartizan Lead Retrieval president
Cost: Free
Register here: http://tinyurl.com/yjem39h

What you’ll learn:
iLeads is a new and better way to collect data and exchange information. In less than five minutes, we’ll walk you through all of the steps required to get the iLeads App up and running. Lew will explain how iLeads can benefit each of an event’s stakeholders – exhibitors, attendees, organizers, registration contractors and even sponsors.

-Learn how iLeads can help you improve your events
-See the Cost Savings
-Learn this Easy System – No Barcode Required

If you have any questions, please call me, Lew Hoff at 914-375-7981, visit http://www.bartizan.com/ or email me at: Lew@bartizan.com

Please join us so you can determine if this truly is the game-changer we are predicting.

Thursday, February 18, 2010

iLeads Lead Retrieval App Debuts New Icon


iLeads is the trade show industry’s first lead retrieval app, it's super easy to use and it will be available nationwide at events starting April 1st. Bartizan Connects is actively introducing iLeads to show organizers and getting an enthusiastic response. They expect it to become the trade show standard. iLeads Lead Retrieval app is expected to be released in April.
The icon for this app was created by app-bits.

The icon's concept is based on the most common way (and least effective) of collecting leads, the old fashioned fishbowl. Lead retrieval is like an electronic fishbowl.
After a few concepts and iterations, and some real care gone into the glass effect on the bowl, the icon above was produced.


Wednesday, January 27, 2010

Apple is on a Roll

It used to be said that it was Sinatra's world - the rest of us just live in it. Now it seems that it is Steve Jobs' world - and the rest of us just live in it. As I write this, the BIG ANNOUNCEMENT is less than an hour away. Will it meet our sky-high expectations? For example, look at Fast Company's prognostication here.


If it (whatever "it" is that will be presented) is compatible with the iPhone and iPod touch, "it" will become part of Bartizan's iLeads lineup. Stay tuned.


Yes, Apple is on a roll. Record Mac sales. Record iPhone sales. Record iPod Touch sales. The iPod Touch is kind a stealth product. Lots of people don't know why Bartizan views the Touch, rather than the iPhone, as the preferred iLeads platform. Here's why: It does almost everything that the iPhone does, requires no wireless contract with AT&T or anyone else and costs just 200 bucks. Tough to beat!

An example of why the Touch is so terrific: My wife is a total technophobe. She has never so much as turned on a computer, let alone sent an email message. She has been a regular patron of Play-by-Play, an outfit that peddles discount tickets to Broadway and Off-Broadway shows. In December Play-by Play informed her that it was discontinuing phone service. Starting January 1 she would have to order tickets online. She panicked. What if she could not reach me to ask (order?) me to go online to purchase her tickets? What would she do? The solution? An iPod Touch on which I added the Play-by-Play site to the homepage. When my wife discovered how easy it was to use Play-by-Play on the Touch, she was elated.

Monday, January 4, 2010

Free Lead Retrieval for April Events


Attention Trade show Organizers and Registration Contractors with events beginning in April!


If you have an event in April - Bartizan Lead Retrieval is offering FREE iLeads Lead Retrieval to ten of your exhibitors: http://tinyurl.com/yaz8s8h


With features such as voice and written notes, surveys and qualifiers, along with the ability to integrate with Salesforce.com and tracking the number of leads gathered throughout the show, iLeads is an exciting alternative to old lead retrieval technologies.

With this ground-breaking app, exhibitors can capture, qualify and manage tradeshow leads anywhere. They can also attach a photo, voice note and a written note to leads. With the iPhone or iPod Touch exhibitors can follow up instantly with tradeshow leads gathered with a text, email or phone call and send updates right from the tradeshow floor to headquarters, customers and prospects. Exhibitors can also check out lead profiles on Google, LinkedIn, Twitter and Facebook.

For more information on Bartizan Lead Retrieval, contact: Joanna Stasuk, Marketing Director, Joanna@bartizan.com, 914-965-7977, Lew Hoff, President, Lew@bartizan.com, 914-965-7977
On the web: www.bartizan.com